Its so easy nowadays to setup a blog that more and more businesses are now jumping on the business blog bandwagon.
Here is a most commonly overlooked issue related to business blogs.
You are on a company website at http://somecompany.com and they have a blog at http://blog.somecompany.com. The blog is yet another blog created using the wordpress software.
You are reading their blog and you are you are impressed and want to buy their product. So you click the home button on the blog expecting to be taken to the main somecompany website. But then, it takes you to the blog's home page instead of the company homepage.
So now you have to manually type the address in the bar. Its really silly why a business can't take care of such simple things.
It not only is an irritant to your visitors, it is also a potential loss to you since you could very well end up losing a customer who otherwise would have visited your main page to make a purchase.
It is easy to change it in the wordpress theme. Just do it before you start losing more customers.
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